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Airbus Group S.E. - Business Snapshot & SWOT Analysis


SWOT Analysis is a framework used extensively for an assessment of the internal as well as external business environment as part of the strategic or corporate planning process. The framework generates a snapshot of the firm’s strengths & weaknesses as part of internal environment assessment and opportunities & threats as part of the external environment assessment that aids strategic decision making.


This SWOT analysis of Airbus Group will be useful for

- Strategic Planning & Decision-Making Process at all levels

- Assessment & evaluation of responsiveness to the external environment

- Identification of business opportunities which could be capitalized upon.

- Identification of potential threats in the business environment

- Identifying areas for strategic changes & improvements


The analysis will be essential for those having strategic interest in the company & will be especially useful for key decision makers, top management of companies, suppliers, vendors, current & potential investors, industry & company analysts & those associated with the industry or the company.


Table of Contents


Business Snapshot

a) Founded

b) Headquartered

c) Business Segments

d) Employees

e) Revenues

f) Market Capitalization

g) Key Executives

h) Shareholding Pattern & Structure


Key Numbers – Sales Revenues, Gross Earnings, Net Earnings, Cash from Operations – H1 2010 Vs. 2009 & 2008


Business Segments – Snapshot – Contribution to Revenues - H1 2010 Vs. 2009


SWOT Analysis

- Sources of Strengths

- Areas of Improvements

- Opportunities to Capitalize on

- Threats to Counter or Overcom

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