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Annual Strategy Dossier - 2013 - World's 5 Leading Business Jet Makers


The global business jet industry has been treading cautiously on the recovery path over the recent years since the global economic meltdown of 2008 and registered a 3.4% decline in aircraft deliveries to 672 units as well as a moderate drop in industry billing to $18.9 billion for 2012, amid the difficult & uncertain economic conditions prevailing across traditional markets with the ongoing recovery attributable primarily to & spearheaded by new product introductions by all key global OEMs of-late incorporating cutting-edge technologies delivering enhanced performance features as well as optimized aircraft operating economics aimed at overcoming demand inertia for new aircraft sales emanating from the macro-environmental uncertainty across traditional markets.


The report analyzes, looks into & provides strategic insights into the key strategies & plans crafted & being pursued by the 5 leading global business jet manufacturers, namely, Gulfstream Aerospace Corporation, Dassault Aviation, Bombardier Inc., Embraer S.A. & Cessna Aircraft Company (with the long anticipated exit of Hawker Beechcraft Corporation from the jets segment) to navigate through the present environmental uncertainty & difficult economic conditions as the U.S. economy continues to tread fastidiously on its recovery path; the Euro-zone debt crisis refuses to abate & the efforts underway across most emerging markets to stoke up economic growth momentum with a slight shift in overarching focus from merely combating inflation to adoption of a more balanced approach. The OEMs, in the meanwhile, are working significantly towards building capacity for a potential demand spurt anticipated during the later part of the present decade, developing new platforms & technologies, strengthening and extending global sales, service & support infrastructure with a strong focus on the Asia-Pacific region and looking optimistically at the opening of Chinese low altitude air space as the potential window of opportunity to drive growth over near to medium term, especially, with the industry projected to register strong growth during the second half of the current decade led by significant demand for new aircrafts likely to emanate from the Asia-Pacific region.


Relevance & Usefulness:


Thus, amid the continuing uncertainty & difficult global macro-economic conditions; the report will be useful for:


- Strategic Planning, Competitive Analysis & Benchmarking Exercise


- Comprehensive Strategic & Competitive Assessment & Analysis for each key OEM


- Relative Assessment of Strengths & Weaknesses of each player


- Assessment & Evaluation of degree of responsiveness to the external environment


- Identification of Potential Opportunities & Threats for each company


- Strategic Insights into key Business Strategies & Plans being pursued by each key OEM


- Gaining a Strategic Perspective on the Business & Strategic Outlook for all key players for   2013


- Gaining access to Key Industry as well as Market Trends, Insights & Growth Opportunities


- Analysis of Forces Driving as well as restraining the Industry & their overall Dynamics


- Identifying & highlighting areas for Potential Strategic Changes, Adjustments &                   Realignment


For Whom:


The report would be essential for those having strategic interest in the Global Business Aviation industry or any of these companies & will be especially useful for Key Decision-Makers, Top Management of Companies, OEMs, Suppliers, Distributors, Vendors and other Key Players in the Industry Value Chain as well as existing & potential Investors, industry & company analysts & those associated with the industry or any of these companies.




The report is comprehensive yet concise & compact at the same time; is custom-built for meetings & presentations, being built on the Microsoft PowerPoint platform; in addition, to being a ready self-reckoner as well as a quick reference guide driving, enabling & ensuring prompt and informed decision making.

Table of Contents

Section - 1


Business Structure & Snapshot – For each of the 5 Leading Business Jet Manufacturers


a) Founded

b) Headquartered

c) Business Segments

d) Employees

e) Revenues

f) Market Capitalization

g) Key Executives

h) Shareholding Pattern & Structure


Section - 2


Financial Performance Snapshot – 2012 Vs. 2011 & Q4 2012 Vs. Q4 2011- Charts For each Company:


- Sales Revenues

- Gross Earnings & Margin

- Operating Earnings & Margin

- Profitability Growth

- Profit Margins

- Cash from Operations


Section – 3


SWOT Analysis – For Each Company


-Sources of Strengths to be Leveraged

-Areas of Improvements to Ameliorate & Offset

-Opportunities to Capitalize Upon

-Threats to be Mitigated, Negated & Overcome


Section - 4


Key Strategies & Plans - For each of the 5 key Business Jet Makers


1. Product Portfolio Strategies & Plans

2. Market Specific Strategies & Plans - Traditional & Emerging Markets

3. R&D Strategies & Plans

4. Growth Strategies & Plans

5. Business and Corporate Strategies & Plans

6. Sales & Marketing Strategies & Plans

7. Production/Manufacturing Strategies & Plans


Section – 5


Global Business Aviation Industry - Force Field Analysis


-Driving Forces

-Restraining Forces


Section – 6


Key Industry Trends


Key Issues & Challenges


Risk Factors


Industry Outlook for 2013

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