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Comparative SWOT & Strategy Focus - 2017-2021- Global Top 6 Agriculture Equipment Manufacturers


The report provides a Comprehensive & Insightful Comparative SWOT Framework Analysis and analyzes the Near to Medium Term Strategy Focus for the Global Top 6 Agriculture Equipment Manufacturers amid a difficult and challenging market environment with continuing low crop prices impacting farm incomes and equipment sales across North America and EU markets for the fourth consecutive year in 2017. The net farm incomes in North America, however, are projected to register a 3.1% growth in 2017; which still is going to be the lowest industry level since 2010 and a drop of almost 50% since the peak of 2013. The situation has been further exacerbated by the ongoing energy market crisis precipitated by the sharp drop in oil prices since 2014 with this impacting the demand for agriculture feedstock based biofuels & crop prices directly.


The industry OEMs have adjusted & adapted well to this altered, new market normal by focusing on restructuring of operations and protecting profitability while investing for future and trying to expand the scope of capabilities under their precision agriculture paradigm through strategic alliances and acquisition of technology companies. The larger industry OEMs have been able to fare better with their diversified business portfolios while pure-play agriculture industry players have found the going to be tough. The market demand levels, however, seem to be stabilizing now which augurs well for the industry.


The long term view of the market, however, remains highly promising given the projections that the global agricultural output is required to double itself by 2050 as against the present level, in order, to match the rate of global population growth, which is likely to be concentrated around least developed countries of the world over the next three decades. This tremendous growth in demand for agriculture output amid a diminishing natural resources scenario is likely to drive a significant growth in adoption of mechanized farming practices across these nations and a growth in precision farming practices across traditional markets aimed at further enhancing crop yields. The same has already driven a series of investments from OEMs and others towards development of farming infrastructure, practices & customized farming solutions across regions like Sub-Saharan Africa, which have significant arable land bases in the world but some countries there use less than 10% of the total land area for agriculture.


Against this backdrop, the report provides a comprehensive Comparative SWOT framework analysis on the Global Top 6 Agriculture Equipment manufacturers besides analyzing the overall, near to medium term strategy focus across these OEMs. The framework analyzes the Strengths & Weaknesses of the OEMs from a standalone as well as relative perspective based on a comprehensive analysis of their Key, Strategic Business Aspects, which include:


-- Product Portfolio Analysis & its Strategic Positioning across Key Markets & Segments

-- Breadth & Depth of Presence across Key Geographic Markets & Regions

-- Analysis of overall Cost Base, Structure & its Management

--Analysis of Revenue streams, Resource Base & Key Competencies

--Profitability, Key Profit Sources, Growth & Trend Analysis

--Capital & Ownership Structure and Financial Strength

--Key Competitor Analysis across Market Segments & Degree of Competitive Intensity

--Competitive Market Positioning across Key Global Markets & Market Share

--Overall Strategy Orientation & Focus, R&D Strategy, Technological Strength & Capabilities


The framework subsequently analyzes & identifies potentially significant, niche growth opportunities & avenues and imminent as well as emerging threats for each key industry OEM based on their strategic product portfolio & market positioning, core strengths & weaknesses and overall strategy focus & orientation against the backdrop of emerging market dynamics & trends. The report analyzes the overall degree of strategic responsiveness of OEMs to external environmental factors, which include, prevailing industry dynamics & emerging industry & market trends, issues, challenges & potential risk factors to assess their ability to be able to derive further business growth by capitalizing on potential growth opportunities effectively while negating threats simultaneously over near to medium term.


Relevance & Usefulness: The report will be useful for


-- Inputs for Strategic Planning, Competitive Assessment & Decision-Making Processes

-- Analysis of Core Strengths & Weaknesses for each of the 6 Key Industry Players

-- Analysis of Near-term Strategy Focus and Key Strategies & Plans for the industry players

-- Identification of & Insights into Potential Growth Opportunities & Avenues

-- Analysis of Key & Emerging Market & Technology Trends

-- Analysis of Key Issues, Challenges & Potential Risk Factors

-- Identifying & highlighting areas for making potential Strategic Changes, Adjustments & Realignment

-- Contingency planning for current Strategies & Programs

-- Analysis of Forces Driving as well as restraining the Industry & their Overall Dynamics

-- Strategic Perspective on likely Evolution of Global Agriculture Equipment Market over Medium Term

-- Near to Medium Term Market Outlook, Inputs on Market Evolution & Demand Growth Projections


For Whom: Key Decision-Makers across Industry Value Chain


The report will be essential for those having strategic interest in the Global Agriculture Industry and/or the Agriculture Equipment market. The report will be especially useful for Key Decision-Makers, Program Managers, Procurement Managers, Top Management of Industry Players & Other Companies, Industry OEMs, Suppliers, Vendors, Sales & Distribution Channels, Technology & Other Services Solutions Providers and other Key Players in the Industry Value Chain. The report will also be useful for existing & potential Investors, Industry & Company Analysts, M&A Advisory Firms, Strategy & Management Consulting Firms, PE Firms, Venture Capitalists, Financing & Leasing Companies, Researchers and all those associated with the industry or any of these companies.


Features, Benefits & Reasons to Procure:-


--Provides Macro View and Big Picture Quickly

--Blend of Quantitative & Qualitative Analysis

--Significant Time Savings

--Visual Representation enables Easy Comprehension

--Meetings & Presentation Ready Format

--Superior & Enriched User Experience with Incorporation of Relevant Images

Table of Contents

Section – 1


Business Snapshot & Overview - Global Top 6 Agriculture Equipment Manufacturers


a) Founded

b) Headquartered

c) Business Segments

d) Product Portfolio - Major Product Platforms, Market Segments and Key Competitors

e) Revenue Base

f) Market Capitalization

g) Key Executives

h) Shareholding/Ownership Structure


Section – 2


Financial Performance Analysis


1. Revenue Base & Growth Trend

2. Revenues Split by Key Segments

3. Revenues Split by Key Geographic Markets & Regions

4. Gross Earnings & Margin Trend

5. Operating Earnings & Operating Margin Trend

6. Return on Sales Trend

7. Profitability Growth Trend

8. Cash Flow from Operations

9. R&D Expenditure Trend

10. CAPEX Trend


Section - 3


SWOT Analysis


-- Strengths to be Leveraged

-- Weaknesses to be worked on

-- Opportunities to be capitalized upon

-- Threats to be negated & mitigated


Section – 4


Comparative Analysis of Strengths


-John Deere & Co.

-CNH Industrial

-AGCO Corporation

-CLAAS Group

-SAME Deutz-Fahr

-Kubota Corporation


Section – 5


Comparative Analysis of Weaknesses


-John Deere & Co.

-CNH Industrial

-AGCO Corporation

-CLAAS Group

-SAME Deutz-Fahr

-Kubota Corporation


Section – 6


Strategy Focus across OEMs – Near to Medium Term - 6 Leading Industry OEMs


-John Deere & Co.

-CNH Industrial

-AGCO Corporation

-CLAAS Group

-SAME Deutz-Fahr

-Kubota Corporation


Section – 7


Analysis of Key Strategies & Plans for the Industry OEMs


Analysis Coverage:


--Product Portfolio Strategies & Plans

--Market Specific Strategies & Plans

--R&D Strategies & Plans

--Growth Strategies & Plans

--Business and Corporate Strategies & Plans

--Sales & Marketing Strategies & Plans

--Production/Manufacturing Strategies & Plans

--Financial Strategies & Plans

--Acquisitions, Strategic Alliances & JVs

--Other Strategies & Strategic Initiatives


Section – 8


Key Trends


-Market Trends


-Technology Trends


Section – 9


Key Issues, Challenges & Risk Factors


Section – 10


Global Agriculture Equipment Market – Force Field Analysis - Analysis of Driving & Restraining Forces and their Overall Dynamics


-Driving Forces

-Restraining Forces


Section – 11


Strategic Market Outlook – Agriculture Equipment - Near to Medium Term


-Analysis of Emerging Market Scenario

-Global Demand Growth Outlook



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